Blogging Platforms

Blogging is an instrumental tool in today’s digital marketing world. Hobby blogs travel blogs, cookery blogs, technology blogs and a big list… Blogs provide a great platform to express your passion for your interests and hobbies; it is a great idea-sharing platform and the ultimate way to connect with the world. Digital marketing industry experts consider blogging as a significant marketing tool that can improve your online presence with quality and engaging content thereby allowing more followers to follow your brand.

Nowadays blogging allows much more than just writing stuff or posting photos. Blogging has been a systematic task that involves various steps like finding the best platform that will fulfill your blogging requirements. For a blogging beginner, it is necessary to understand blogging fundamentals, coding and edit options and marketing model that is achievable through this platform.

At Dreamworth Solutions, we offer a big range of blogging services to help our clients, to improve the online presence and SEO ranking of the client’s brand. Through this platform, we are all set to guide our readers about comparative analysis of various blogging platforms, their applicability to your blogging requirements. Dreamworth Solutions is a pioneer brand in content marketing that serves several domains with its quality content services for a different niche.

We Dreamworth Solutions is a reputed Digital Marketing and Content Marketing Company in Mumbai avail various SEO, content marketing, video marketing, digital campaigns, and software development services to the clients of different sectors. Being an authenticated service provider for your digital marketing campaign requirements we are ready to open up on blogging services and its popular platforms used by bloggers. We have prepared here a comparative ultimate guide to direct you on various aspects paid and free blogging platforms, followed by a matrix of Dreamworth Solution’s contribution to blogging services.

Popular blogging platforms-

We are pleased to introduce you to blogging platforms, their specifications, advantages, limitations and pricing models

WordPress.org — A free blogging platform

Requirements—hosting and domain

This WordPress version offers several features as it is and also provides support for additional customization features based on the blogger requirements. This blogging platform is most suitable to the bloggers who are looking for complete control through the customization, traffic monitoring via Google Analytics and to ways to monetize their blogging website. However, this platform is not easy for beginners. Its custom plugins and templates allow you to design your blogging portal in your own and unique way. This platform also necessitates web hosting and backup and maintenance routines by the blogger.

Pros:

• An enormously flexible and customisable platform that supports complete blogger control over each individual aspect of the blogging site.
• More than 54,000 plugins and extensions available for complete customization.
• Supports an enormous variety of mobile responsive themes.
• An excellent, flexible and cost-effective way of starting blogging options.
• Easily noticed by Search engines
• Social media-friendly
• Large developer community and many support options.

Cons:

• Learning efforts for the beginner.
• Security, backup and performance—Blogger’s concern

Pricing

As an open-source option, WordPress is totally free to use. However, payment requirements for hosting, a domain name, and a premium theme impose some additional charges.

Best Suitable For:

• Professional bloggers
• Bloggers seeking for full control on blogging website
• Online businesses that use blogging as their marketing way.
• Business blogs.

Wix – Free and premium blogging platform

Wix.com is a website builder platform that is used for website development mainly and it can also be employed for blogging purposes. The most important feature of Wix is that the web portals and blogs generated through this platform are also supported a range of portable devices like a smartphone or tablet. Wix also provides additional features like information support, user support, and email and phone support for personalized answers to your queries.

Pros:

• The easy-to-use interface even for beginner level
• No coding skills required.
• Support several third-party apps and templates that are beneficial to customise your blog page.
• Simple and easy hosting included.
• The rich variety of design options.
• Support AI features for automatic blogging features.
• Ample stock images.

Cons:

• Limited branding and free account limitations.
• Free apps- limited count.
• Less support for e-commerce functionality.
• Limited template features.
• Migration limitations to site.
• Less SEO optimization and performance.

Pricing

It offers a free account that is most suitable for web designers and developers. Paid accounts provide monthly subscriptions, 500MB data storage, and 1GB bandwidth. Higher plans offer additional storage and bandwidth solutions.

Best Suited For:

• Artists, creative people.
• Bloggers with no design/development experience. Businesses that look at blogging as complementary options.

WordPress.com – (free / premium blogging platform)

WordPress.com is a sister channel of WordPress.org that we discussed earlier. WordPress.com offers simple and easy to go options to millions of users in the world and hence it is the most recognized and popular blogging platforms ever. With this platform blog creation, maintenance and hosting activities are made simplified. Social media integration, comments features and polls are the most popular and easy to use features offered by this platform. Many paid upgrade options are also available. However, it would not allow custom themes, HTML editing and customization offered by WordPress.org the sister concern. It has tremendous user support through community, and standard tutorials making the learning process easy and interesting. Many bloggers claim that it is the best blogging platform available.

Pros:

• Hosting is easy.
• The installation wizard simplifies work.
• Streamlined and easy-to-use interface.
• Built-in community support.
• No site maintenance loads.
• Dedicated support.

Cons:

• Free version features are limited.
• Limits on customization.
• Access to third-party plugins and custom themes is limited to only Business plans.

Pricing

WordPress.org is open-source and hence it is completely free. WordPress.com is not totally free but it offers a limited free version with branding capabilities. For paid plans, higher versions support more space, features and user support.

Perfect for…

• Hobby bloggers
• Fresher or Beginner bloggers
• Non-dynamic or static websites

WordPress.com offers great platforms to new bloggers. We recommend you to migrate for WordPress.org once you grow up on WordPress.com and your next plan is to monetize the website by taking control of the website.

Medium – free blogging options

Medium.com is a sound blogging platform to share your views, thoughts, and opinions for a wide audience base. This platform has a striking feature of a built-in audience that sometimes puts a debatable situation about its audience base.

Its other features include–

• Signing Up – Free sign up for business and individuals.
• Posting and Commenting – Readers can comment on posts, recommend posts and share favourite content.
• Highlight and comment feature enabled.
• Embedding – Video embedding, content embedding from social platforms.
• Traffic and Views – Analysis options- post reading time, Traffic origin analytics, user recommendations, and Bookmark features.
• Excellent for Beginners — The platform is a sound starting point for the new blogger who is ready to enter in this industry.
• No Coding requirements.
• Recycling of content is easy.

Pros:

• Highly dedicated to blogging and content creation.
• Quick and simple to sign up.
• Best user interface
• Embedding capabilities with–Twitter, YouTube, and other social platforms.

Cons:

• Limited customization.
• No control over your content.
• No site migrations.
• Limited marketing features.
• Limited monetization options.

Pricing

It is free of cost.

Best Suited For:

• Professional writers, content creators, freelancers, and bloggers.
• Hobby bloggers
• Curated content experts.

Blogger.com – Free and open-source blogging platform

It is a well known open-source blogging platform that is beginner-friendly too. It also allows HTML editing, use of widgets by beginners making it different than other blogging platforms. It is a Google service and hence requires a Google account. One downside can be redundant and Google related ads appearing though they are irrelevant to the blog content. It does not support any upgrade options unlike other popular blogging platforms.

Pros:

• Free and simple to use.
• No worries of hosting, maintenance and many other features.
• Offers mobile-responsive templates.
• Easy integration with Google Drive and other Google products.
• Beneficial anti-spam comment functionality.

Cons:

• Limited blogging tools
• Zero integration with third-party apps and services
• Few design options
• Ads are displayed on your blog.

Pricing

Custom domain cost is the only pricing requirements and otherwise, it is free to use.

Best Suited For:

• Personal blogs
• Hobby Bloggers

Putting It All Together

We Dreamworth Solutions are the most trusted software development and Content Marketing Company In Mumbai offering elegant content and software services and feature-rich solutions and suites to our clients. Dreamworth Solutions enriches your business journey with its business-oriented solutions that are modern and matchless to assure exceptional brand reputation and exposure in the marketplace. Our company has a legacy of a flourishing decade completing our commitment to the best services since then. With our commitment, expertise and hard work, we are now considered as one of the best digital marketing companies in India. We promise about your 100% satisfaction through our services and the quality of the right projects. Let’s team up for the most proficient experience.

We have qualified, certified and highly skilled digital marketing, SEO, content management, business analysts, and social media teams that create and support an enthusiastic work environment at our end. The highly competitive atmosphere on the net, consumer demands, and availability of the latest web development technology drives our skilled developers to develop high quality and rich software solutions for your business so it gets the necessary output.

Being a top Content Marketing Company in Maharashtra, we offer following blogging oriented services to our esteemed clients.

• Blogging
• Content Creation-Management
• Blogging Schedule
• Expert Blogging
• Guest Blogging
• Hosting Services
• Platform Upgrade
• Social Media Promotion
• SEO Services—Blog optimization
• Blog Analytics and SEO optimization
• Translations
• Query and Review Management
• Images, animation, and Video Content Support
• Research for blogging services
• Marketing campaigns
• Social Media Marketing
• Content strategy consulting—guidance on topics, titles.
• Video marketing

We are pleased to offer you the perfect blend of blogging services that will leverage your online reputation, SEO performance, and traffic exceptionally. Our analysts will study your existing blogging website condition and thereafter a new strategy will be finalised for your brand promotion purpose. If you are new in this field, our consultants will guide you in each step of the blogging journey.

For blogging services our verticals are-

• Industries
• Bloggers
• Freelancers
• Celebrities
• Politicians
• Social workers and influencers
• E-Commerce Marketers
• Authors/Writers and intellectual asset holders
• Students/ Researchers
• Employees
• Homemakers

You can talk to our sales team or analysts for initial free services like blog samples, research reports or blog analytics work. Once you receive our reports you can proceed further for blogging service package powered by several other services like content management, website optimisation, social media campaigns, website design, and SEO, etc. We will not make any fake promises about traffic increase and rank uplifting because we follow strictly Google’s guidelines and being honest and trusted Digital Marketing Company in Mumbai we will not misguide our readers for any reason, but we assure that our worth services will amuse you and reinforce you to renew the contract every year.

Once you share your marketing, ORM, SEM, SEO or content development requirements, we will provide the most excellent digital marketing service package to you. Our software maintenance, upgrade and migration services are also excellent. Our huge client base is spread worldwide and is highly contented with our services. You can check our success stories and client testimonials on our website for further reference.

Dreamworth Solutions endeavour right to equip its clients with the best digital marketing services in the industry that help in formulating and organising complicated business applications in an easy way. If you are looking for a digital marketing partner that develops and organises strong, scalable and extensible promotional campaigns to fulfill your requirements and to build the best brand reputation in the marketplace Dreamowrth Solutions is the right choice for you.