Starting an online business is one of the decent and attractive career choices these days. Technology advancements, online free tools, easy legal aspects, extensive use of smartphones and tablets and support of digital marketing companies have made this digital marketing journey easy and memorable. An online business can be a great startup idea if you are ready to invest a little amount initially for specific matters. This option is highly preferred by existing marketers in the mortar and brick model as well because they understand the importance of web presence and people’s tendency to buy online. Online business offers the flexibility to marketers in many ways like they can choose their business structure; they can opt for small startup options instead of full-fledged business model. Further, online business increases your reach far more than the physical world of business. Now the million-dollar question is “how to start an online business?” And we are here to unlock the secrets on the same topic.
We Dreamworth Solutions is a reputed Digital Marketing Company in Mumbai avail various SEO, content marketing, video marketing, digital campaigns, and software development services to the clients of different domains. Being an authenticated service provider for your digital marketing campaign requirements we are ready to reveal various secrets of setting up an online business through this platform. We have compiled here an ultimate guide to direct you on various aspects of online business considerations, legal factors, website specifications, advertising efforts and SEO parameters. At the end of this web page, we have also provided information on our contribution to the digital marketing industry and how we can help you in this digital marketer journey. Our quality services in the digital marketing sector helped us to gain a reputation as a top digital marketing and SEO Company in India.
Steps To Set Up An Online Business
Whether you're planning to strengthen earning sources by making some extra money on the side or a big plan to replace your income source with a digital business you can swiftly and simply get your idea off the ground, create your strong web presence, drive traffic to your business website and generate great sales lead in short duration. According to our marketing experts, the digital business can be set up with the following steps.
It is necessary to be wise while finalizing your domain name. For personal branding, you can include your brand name and service offered by you. E.g. JohnKateSaloon.com. Another standard way to register your domain name is to include service or product details in the domain name. E.g. EcoTourism.Com exactly tells what the website is about.
Don’t’ be very cute and creative in finalizing your domain name instead we suggest you pick the right choice of the domain that will be easy to memorise, spell and speak.
Finding a Web Host
A web host is the service provider companies that will "rent" web space on their servers to host your marketing website. These companies help marketers by providing domain registration and hosting services. Basically, the web host will help you in finding the upload space and options for your web pages, videos, images, and graphics, etc. While deciding web host partner you should consider various criteria like uptime percentage, storage capacity, domain-based email and server security, etc. In addition, it is advisable to check WordPress compatibility, 24*7 customer support, and SSL certificate for security. Popular web host choices include.
- Bluehost
- NameCheap
- GoDaddy
- iPage
- HostGator
- SiteGround
Website Design Considerations
The next important stage in the online marketing journey is to have a full-fledged business website that will support money transactions, customer support and search features. You can plan your marketing website through one of the following approaches-
- Create own business website. Here you can design your website by using free web development tools. Many online opensource platforms like WordPress or high-end programmes like Dreamweaver can help you in creating your own business website. If you have skilled IT personnel you can choose this option of creating own marketing website.
- Take the help of professional web developers. This option sounds very simple provided you have enough funds available for initial investments. Either you can choose small IT ventures that can assist you in designing and deploying the right business website and also provide post support or you can seek IT professionals that are easily available through freelance work portals. One more inexpensive option would be to hire engineering or computer professional course students.
Being a marketer we advise you to focus on your product strategies, marketing ways and other business-oriented activities like advertising, promotional efforts, etc. instead of spending your valuable time on website oriented technical aspects. We recommend you to outsource your website design, deployment and SEO activities to professional experts that can help you assure better results.
Online Payment Options
For any online business website, it is compulsory to have sound and secure payment options integrated within it. Two of the most accepted payment options for accepting online payments are:
- PayPal.com
- Stripe.com
Further, you can integrate smart and advanced shopping cart experiences through
- 1ShoppingCart.com
- Samcart.com
- Infusionsoft.com
In this way, you can progress toward a full-fledge business website for your online business. However, while choosing your options, be cautious about initial costs, features and terms. You can start with a flexible service provider that can allow you to expand in the future.
Finalisation of Product Delivery Ways
At this stage, you are supposed to finalise your product delivery method depending on your product type. Various options would be
- Downloadable information product.
- An online service.
- Shipping of goods via courier.
- Using a fulfillment company.
- Digital promotion by affiliate marketing.
- Electronic Fulfillment Company.
- Online drop-shipping model.
Driving Quality Traffic To A Website
This is the most significant stage in online business setup from marketing and leads consideration. Some of the basic rules used for driving huge traffic to your business website include--
- Assure your website presence on the three major search engines -Google, Bing, and Yahoo.
- Consider your blog to be listed on major listing options. Take sufficient efforts on Content marketing, Infographics, video marketing, and podcasting. You can use various advertising models like Google PPC, Instagram ads, Twitter Ads, and Facebook advertising. Direct mailing. Offline marketing through company vehicles, billboards, stationery, print media, promotional products.
Driving quality traffic is not an easy task but it requires dedicated time and effort. We suggest you choose professional SEO partners that can boost your website traffic with its ethical practices like link building, on-page and off-page SEO, social media integration and blog marketing.
Budget An Email Newsletter
Email newsletter provides an excellent option to keep in touch with consumers and prospects. This is the way of marketing your offers, promotional offers to the customer base. Email marketing can be accomplished by an in-house marketing team or professional experts. Experts also conduct A/B tests on the newsletter content, find out open rates and other patterns associated with the campaign. Offering some valuable things free is a good idea to boost this campaign. You can try offering free coupons, reports, discounts, white paper, resources in the initial stage.
Check Growth
Many well-defined metrics can be tracked and assessed to check the progress of your campaign. Many free tools are available online including Google Analytics that allows us to check different metrics and campaign performance.
- Popular pages
- Bounce rate
- Traffic sources
- Effective Content
- Popular keywords
- Competitor’s performance
- Location of clicks
Other Aspects
In addition to the above aspects, you also will have to emphasize on the following aspects.
- Taxation
- Licensing and trademarks
- Banking
- Branding
- Legal business structure
- Human Resources
- Business location
- Business growth
- Product warehousing
- Accounting
- Legal matters
From Dreamworth Solution’s Corner
Dreamworth Solutions is a well-reputed digital marketing and software development company in Mumbai and it also offers several other allied IT services like web design, content marketing, web development, app development, SEO, software maintenance and ORM to name a few. We attempted to guide you on a fruitful journey of successful online business setup through a systematic approach and various steps.
We have a profound and enriching experience as a Digital Marketing Service Partner making us a brand in this sector. We assure the best digital marketing service to you including SEM, SEO, content management, PPC, Social Media optimization, etc. You can talk to our sales team for promotional offers like a free SEO audit, SEO and quality badge, and certification, marketing campaign advice, web analysis report, SWOT analysis, etc. Once you receive initial reports you can proceed further for business setup steps like website design, SEO campaign, advertising and marketing campaign, performance monitoring, etc. We will not make any fake promises about traffic increase and rank uplifting because we follow strictly Google’s guidelines and being honest and trusted Digital Marketing Company in Mumbai we will not misguide our readers for any reason, but we assure that our worth services will amuse you and reinforce you to renew the contract every year.
Being the best IT and SEO services partner we can offer you a rich range of IT and allied services. You can choose us as your buddy for the following services during the journey of the online marketing business.
- Website Design
- Payment Integration
- Content marketing
- SEO
- Blog and Video Marketing
- Consumer Analytics
- Consulting services
- App development
- Video Marketing
- Social Media Integration
Dreamworth Solutions endeavour right to equip its clients with the best digital marketing services in the industry that help in formalising and structuring intricate business processes in an efficient and easy to get ways. If you are looking for a digital marketing partner that develops and organises strong, scalable and extensible promotional campaigns to fulfill your requirements and to build the best brand reputation in the marketplace Dreamowrth Solutions is the right pick for you.
I hope you like and enjoyed the content. You can also see our success stories on our website. Once you get associated with Dreamworth Solution for your Digital Marketing requirements, we assure you that the further journey will be long-lasting, productive and very delighting. Our business analysts will precisely understand your business conditions, competitors, existing plans and solutions and the technical team will take care of the best possible and suitable services solutions for you. Dreamworth Solutions a leading digital marketing and SEO Services Company in Mumbai, also provide the best maintenance and post services for further ease. No software technology is a bar for us. However, our business team will suggest you the best platform that will fulfill your requirements. Feel free to contact our technical or business team at any time for your Software, SEO, link building or digital marketing requirements and glorify your business with the revived digital marketing campaign, SEO efforts, and paid advertising.
Our Specialisation
- Digital Marketing
- SEO
- Website Development
- Mobile Application
- Online Reputation
- Social Media Optimisation
- Software Development
- E-Commerce Website
- Content Marketing
- Social Media Marketing
- Branding
- Advertising
- Print Media
- Email Marketing
- SMS
- Whatsapp Marketing
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Education
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Travel
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E-commerce
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Healthcare
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Real Estate
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Technology
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Hospitality
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Start-ups
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